Since our inception in June 2017 and the launch of our membership feature in February 2018, our community has grown tremendously. Needless to say, we’ve filled a niche and we have no plans of stopping anytime soon.
FOUNDER // CREATIVE DIRECTOR
Morgan founded Girl Gang
out of the need for personal connections.
Growing up, I always pictured myself living out my entrepreneurship dream in a major U.S. city. Although a lover of all things NYC and LA, I decided the distance from family and friends wasn’t worth it and made the move to Atlanta. I started out in sales and soon after felt my creative energy fading. It was time to start brainstorming for a business. After many ideas, a friend and I thought we found a good one. We spent a few weeks throwing together a business plan only to realize I had zero connections in my new city. That’s when the Instagram ATL Girl Gang began – at 3 am during a restless night of creative energy. Waking up in the morning, I had a gut feeling that something magical had just happened.
The brand has evolved a lot since 2017, but at its core, it will always be about sparking connections. Cheers to being here and cultivating new relationships!